Thinking Thinking

Software profile Salon and booking

Fresha

Fresha.com SV Limited GB

Fresha is a London-based salon platform with a consumer marketplace, and it has the lowest published card rates in Europe by a wide margin: 0.89 percent plus 10 cents in person and 1 percent plus 20 cents online, with daily payouts. It is no longer subscription-free, the entry plan is 14,95 euros a month and the Team plan costs 9,95 euros per bookable team member.

From
€14.95
Free plan
No
Trial
7 days
Visit the vendor site Opens the vendor site in a new tab Editorial score 8.6 /10
Fresha website, captured on 2026-11-11
Screenshot of Fresha, captured 2026-11-11. Source: https://www.fresha.com/

Best for

Salons that take a lot of card payments and want the cheapest processing plus a marketplace that currently charges nothing for new clients

Strengths / Weaknesses

Strengths

  • Card rates are roughly a third of the market: 0.89 percent plus 10 cents in person, 1 percent plus 20 cents online, Bancontact 0.79 percent plus 10 cents
  • Daily payouts are the default, and the operator can switch to weekly or monthly
  • The marketplace new client fee currently shows as Free on the euro-area pricing page, so marketplace demand costs nothing in that geography
  • The deposit and no-show toolkit is the most complete here: fixed or percentage deposits, no-show fee as a percentage of the appointment, cancellation windows, card on file, auto-cancel if the deposit is unpaid within 1 to 72 hours, per-service overrides and client-group targeting
  • Marketplace listing is optional, direct link, Facebook and Instagram bookings are free
  • Deep feature set at the base price, including POS, inventory, invoices, memberships, packages, gift cards, waitlists, pay runs and timesheets
  • The consumer app is published in 33 languages, no contract and a 7 day trial

Weaknesses

  • Pricing is per bookable team member, so a six-chair salon pays about 60 euros a month before add-ons and a large team pays far more than a per-location vendor
  • A long list of things competitors bundle are paid add-ons, Client Loyalty alone is 59,95 euros per location and Insights is charged per seat
  • SMS is metered and expensive, only 20 free messages a month then 18 cents per text and 23 cents per marketing text
  • The business app is English only, even though the consumer app is in 33 languages
  • Belgium and Luxembourg appear on neither Tap to Pay country list, and the Luxembourg marketplace landing page returns 404
  • The new client fee is not published uniformly, the same page shows 20 percent with a 6 dollar minimum in the United States, so the free euro-area rate is a market decision and can change
  • Its own pages give two different scale figures, 120 000 businesses on one and over 140 000 on another, and no founding year is published anywhere
  • A 2026 terms change withdrew the ability to charge a connected client's saved card without per-transaction authorisation

Pricing

Plan Price Unit Note
Independent Price on request per month, one bookable team member single calendar column, 20 free messages, 50 free marketing emails, email and chat support; no permissions, commissions or pay runs
Team Price on request per bookable team member / month multiple calendar columns, 20 free messages and 50 free marketing emails per team member, phone support, permissions, commissions, wages, pay runs, timesheets
Enterprise Price on request price on request custom rates from 20 team members
Client Loyalty add-on Price on request per location / month other add-ons: AI Concierge 28,95, Google Rating Boost 13,95, Smart Website 13,95, Xero 8,95, Insights 9,95 per bookable team member, Data Connector 215

Scroll the table sideways to see every column.

Verdict

Fresha is the strongest all-round choice in this market right now, and the reason is arithmetic: 0.89 percent plus 10 cents in person against two to three percent elsewhere, daily payouts, a new client fee currently set to free in the euro area, and the deepest deposit and no-show tooling of any vendor here. The catch is the shape of the bill. Pricing scales per bookable team member and the add-on list is long, so a ten-chair salon should price Fresha against a per-location vendor before signing. Operators in Belgium and Luxembourg should also confirm card acceptance in their own country, because neither appears on Fresha's published Tap to Pay lists.

Other Salon and booking software

Salonify Salonify Luxembourg and Benelux salons that want deposits, a till and card payments in one flat subscription with no per-booking commission €29 8.2 Planity Planity Salons in France, Belgium or Germany that want the largest French-speaking consumer demand pointed at their calendar Price on request 7.8 Phorest Phorest Established salons and aesthetic clinics in Ireland, the UK, Germany or the Netherlands that want serious deposit enforcement and a real marketing suite Price on request 7.7 Salonkee Salonkee Luxembourg and Belgian salons that want marketplace demand plus card on file, and accept that the fees and the contract term are only disclosed in a sales call €59 7.5 Booksy Salons in Germany, Ireland, France, Poland or the United Kingdom that want every feature in one tier and a lot of included SMS €35 7.2 Treatwell Pro Treatwell Pro Multi-chair salons in Belgium, the Netherlands or France that want real European consumer demand and accept a 35 percent cut of first bookings €29 6.9

Where we write about it

Where these numbers come from

  1. [1] Fresha pricing, plans, card rates, add-ons and new client fee accessed 2026-11-11
  2. [2] Fresha Payments and card terminals accessed 2026-11-11
  3. [3] Fresha for business overview, deposits and daily payouts accessed 2026-11-11
  4. [4] Fresha help centre, marketplace new client fees accessed 2026-11-11
  5. [5] Fresha help centre, set up automatic payouts accessed 2026-11-11
  6. [6] Fresha help centre, set up payment policies and no-show fees accessed 2026-11-11
  7. [7] Fresha help centre, Tap to Pay country availability accessed 2026-11-11
  8. [8] Fresha partner terms of business accessed 2026-11-11
  9. [9] Fresha privacy policy, Fresha.com SV Limited, London accessed 2026-11-11
  10. [10] Fresha marketplace feature page accessed 2026-11-11

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